Civic Philanthropy: How Can Cities Leverage Donations?
March 16, 2012 3 Comments
I got to thinking the other day: What if more people cared about making their city a better place? What if more people cared enough to actually do something about it, something that involved their money? What if a city got creative and actually courted the wealthy philanthropists within its borders to contribute to its public space? What if businesses and landowners helped build a public transit system?
Hancock Park, in what was previously called "Rancho La Brea" and is now home to the La Brea Tar Pits and Los Angeles County Museum of Art, was donated to the county by Allan Hancock in 1916.
What if the city hired fundraising managers just like non-profits, with the sole purpose of securing private donations, and then allowed these people to get creative with events, campaigns, and other programs?
